Marcom

email : info@starrfm.com.my

broadcast. media. solutions. specialists.

Marketing & Corporate Communications

the power of radio & multimedia solutions going beyond radio airwaves

The Marketing and Corporate Communications Department prioritizes acquiring new listeners while maintaining the current listener base through strategic planning, through to its final implementation. The team also monitors competitor activity to effectively plan out communications strategies for the radio station.

The marketing and corporate communications team works towards generating sustained awareness and publicity via possible tie-ups to showcase our talent and content on ground. We also strive to upkeep the corporate image and branding, continuously strengthening working relationships and communication with relevant stakeholders internally and externally. Finally, the team also undertakes efforts to reinforce the Company’s corporate presence in order to attract potential advertisers.

BUSINESS UNITS

Creative Services

Engineering

Finance & Administration

Human Resource

Marketing & Corp. Comms.

Market Research

New Business Development

Program

Sales

Technology & Multimedia

Traffic & Scheduling